Apr 11, 2022
In General Discussions
Why virtual sales are here to stay One of the most significant shifts in the professional world is the move to virtual sales—that is, sales made through Zoom or other videoconferencing software platforms. With travel restricted and events and trade shows cancelled, sales teams around the world have been forced to turn to virtual sales. Many people are surprised how well virtual sales can work . They Ask, You Answer andMarcus Sheridan, author of Visual Selling concludes this way: “Many companies recognize that virtual sales calls are much industry mailing list effective than they expected. They see that their closing prices are not It will definitely go down." He is right. According to research by HubSpot, 63% of sales executives believe virtual sales meetings are as effective or more effective than traditional in-person meetings. More importantly, customers are ready to make virtual purchases. Virtual sales calls no longer keep potential customers away. In fact, the opposite is true. "Only about 20 percent of B2B buyers say they want to resume in-person sales ," McKinsey reports . For these reasons and more, organizations eyeing the upcoming post-pandemic budget may think twice.